Helio for Brand Management

Leverage trends and customer insights to drive strategic decision-making using Helio.

Fuel Innovation and Brand Growth with Helio

We’ve built our intelligence platform with Brand Managers in mind, bringing all the solutions you need — from competitive intelligence to consumer insights — under one roof.

Brand Indentification

Keep tabs on the performance of new and existing competitors to see who’s peaking and who’s about to pop

Trend Identification

Identify trends while they’re still emerging so you have time to capitalize on them

Consumer Insights

Uncover customers’ purchase criteria to see what shoppers are obsessing over and where there is opportunity

Competitive Intelligence

Use customer reviews to see what shoppers like and dislike about your brand and others

Whitespace Analysis

Discover market and category white space to inform new product development

Platform Preview: What Forward-Looking Intelligence Looks Like

Helio powers comprehensive insights to inform investments and strategic decision making with:

18B

Data Points

300M

Consumer Reviews

16M

Emerging Attributes

1.5M

CPG Brands

Helio Resources You Don’t Want to Miss

Case Study

How a Plant-Based Protein Brand Used Helio to Understand Category Performance and Inform New Product Development

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Looking for a Solution You Don’t See Here?

Helio’s Professional Services offering is designed for Brand Management teams with specialized data needs. Our team can provide hands-on support for evaluating a crowded category, executing a size of prize analysis to guide a new strategy, forecasting performance for a new innovation and so much more.

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Join the Brand Management Leaders Growing Their Business with Helio.