Top Secret Recipes are copycat recipes created by Todd Wilbur—an American author of the Top Secret Recipes cookbook series. Todd was fascinated that this \"secret recipe\" had proliferated and become un-delicious, so he began cloning Mrs. Field's Chocolate Chip Cookies. He made batches of chocolate chip cookies until he had what he thought was a good copy, and his experiment was a success. Since he enjoyed the process, he began reverse-engineering more famous foods such as McDonald's Big Mac, Wendy's Chili, Twinkies, and so on. Todd was able to complete his collection of culinary knockoffs and was ready to publish it after five years. Over the next few decades, he published ten more books that sold over five million copies and made appearances on Live with Regis and Kathie Lee, The Today Show, and MTV. In 2001, Top Secret Recipes released a line of rubs and blends, and Todd's food hacking adventures became a reality TV show on CMT in 2011.
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