The Honest Kitchen website homepage

The Honest Kitchen COMPANY PROFILE

PARENT CATEGORY

Pet Products

PRIMARY CATEGORY:

Dog Food

DISTRIBUTION CHANNELS:

Amazon, Amazon Vendor Central, DTC, E-Commerce, Retail

YEAR FOUNDED:

2002

COMPANY TYPE:

Request Access to Unlock

COMPANY SIZE:

11-50 Employees

CONTACT INFORMATION:

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The Honest Kitchen Overview

The Honest Kitchen was founded by Lucy and Charlie Postins in 2002 in San Diego, California, with a mission to help as many pets as possible get on the road to good health through good food. They produce a full line of Human Grade complete & balanced foods for pets, including dry, dehydrated, and wet foods, as well as treats, toppers, hydration boosters, and a best-selling digestive supplement. Compared to feed-grade alternatives, their human-grade foods provide pets with only the best ingredients that, in turn, provide the best results. From shinier skin and coat to improved digestion and more, their foods help pets make every day their best day. They've been featured in the news like Bloomberg, Huff Post, The Dodo, Fast Company, WSJ, NBC News, and more.

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The Honest Kitchen REVENUE RANGE

Helio algorithmically estimates the last twelve month revenue (online and offline) of The Honest Kitchen.

The Honest Kitchen PROJECTED GROWTH

Helio algorithmically predicts the likelihood of The Honest Kitchen's growth relative to brands in the Dog Food category.

The Honest Kitchen HELIO DATA INSIGHTS

Growing

REVENUE GROWTH

Growing

RETAIL DOORS COUNT

Growing

WEB TRAFFIC GROWTH

21,193

REVIEW COUNT

240

PRODUCT ATTRIBUTES

390,664

SOCIAL FOLLOWERS

Helio

How we're different

Helio is a new category of CPG data called "universal data", as it integrates the universe of current digial, social, online and offline sales performance data. Helio automatically synthesizes data on 2.5M+ consumer brands from 200+ data sources, the broadest set in the CPG space.

All Channels

Offline, Online, Ecommerce, DTC, and Social

All Categories

Accessories, Alcoholic Beverages, Non-Alcoholic Beverages, Apparel & Footwear, Food, Household Durables, Household Consumables, Personal Care & Beauty, Pet Product, Sports & Outdoors

All the Time

New data added in real-time!

The Honest Kitchen OFFLINE SALES

OFFLINE SALES TREND

Helio provides you insights on offline sales trends over time so you can understand The Honest Kitchen's growth trajectory. Request access to unlock this data.

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LTM OFFLINE SALES

LTM YOY GROWTH

PROJECTED GROWTH: BASED ON OFFLINE SALES

The Honest Kitchen OFFLINE DISTRIBUTION

DOOR COUNT TREND

Helio provides you data on offline distribution trends over time, including which retailers The Honest Kitchen is present in. Request access to unlock this data.

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DOOR COUNT

LTM YOY GROWTH

PROJECTED GROWTH: BASED ON OFFLINE DISTRIBUTION

OFFLINE RETAILER DOOR GROWTH

Helio provides you with an offline retailer door growth trend so you can see The Honest Kitchen's retail presence growth over time. Request access to unlock this data.

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The Honest Kitchen ONLINE TRAFFIC

The Honest Kitchen SOCIAL MEDIA FOLLOWING

The Honest Kitchen COMPETITORS

The Honest Kitchen REVIEWS

"Helio's brand diligence analysis helped us make an investment case in a fraction of the time it would have taken our team to do manually."

- Nico MacDonagh, Investor Btomorrow Ventures

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