The Honest Kitchen website homepage

The Honest Kitchen COMPANY PROFILE

PARENT CATEGORY

Pet Products

PRIMARY CATEGORY:

Dog Food

DISTRIBUTION CHANNELS:

Amazon, Amazon Vendor Central, DTC, E-Commerce, Retail

YEAR FOUNDED:

2002

COMPANY TYPE:

Request Access to Unlock

COMPANY SIZE:

11-50 Employees

CONTACT INFORMATION:

Request Access to Unlock

The Honest Kitchen Overview

The Honest Kitchen was founded by Lucy and Charlie Postins in 2002 in San Diego, California, with a mission to help as many pets as possible get on the road to good health through good food. They produce a full line of Human Grade complete & balanced foods for pets, including dry, dehydrated, and wet foods, as well as treats, toppers, hydration boosters, and a best-selling digestive supplement. Compared to feed-grade alternatives, their human-grade foods provide pets with only the best ingredients that, in turn, provide the best results. From shinier skin and coat to improved digestion and more, their foods help pets make every day their best day. They've been featured in the news like Bloomberg, Huff Post, The Dodo, Fast Company, WSJ, NBC News, and more.

Want a Deeper Look Into The Honest Kitchen?

Access the broadest offline sales, distribution, website traffic, social media, and online review data on The Honest Kitchen and millions of other CPG brands.

Request a Demo

The Honest Kitchen REVENUE RANGE

Helio algorithmically estimates the last twelve month revenue (online and offline) of The Honest Kitchen.

The Honest Kitchen PROJECTED GROWTH

Helio algorithmically predicts the likelihood of The Honest Kitchen's growth relative to brands in the Dog Food category.

The Honest Kitchen HELIO DATA INSIGHTS

Growing

REVENUE GROWTH

Growing

RETAIL DOORS COUNT

Growing

WEB TRAFFIC GROWTH

21,193

REVIEW COUNT

240

PRODUCT ATTRIBUTES

390,664

SOCIAL FOLLOWERS

Helio’s Secret Sauce

Helio is the #1 data intelligence tool for CPG, delivering the most comprehensive and dynamic data for emerging brands and industry trends.

#1 for Emerging Brand Data

We capture data on brands and trends from the CPG universe – media and DTC sites, TikTok, Amazon, retail and more, so you never miss a disruptive trend, hot brand or exciting innovation.

Over 200+ Data Sources

We analyze over 800TB of data from brand revenue, attributes, consumer reviews, disruption and social media data, compiling the most comprehensive dataset in CPG, so you get a 360 view of the hottest brands and trends.

Helio Growth Predictor

We provide industry standard growth metrics and apply our proprietary growth algorithm that analyzes hundreds of data points to predict the hottest brands and trends of tomorrow.

The Honest Kitchen OFFLINE SALES

OFFLINE SALES TREND

Helio provides you insights on offline sales trends over time so you can understand The Honest Kitchen's growth trajectory. Request access to unlock this data.

Request a Demo

LTM OFFLINE SALES

LTM YOY GROWTH

PROJECTED GROWTH: BASED ON OFFLINE SALES

The Honest Kitchen OFFLINE DISTRIBUTION

DOOR COUNT TREND

Helio provides you data on offline distribution trends over time, including which retailers The Honest Kitchen is present in. Request access to unlock this data.

Request a Demo

DOOR COUNT

LTM YOY GROWTH

PROJECTED GROWTH: BASED ON OFFLINE DISTRIBUTION

OFFLINE RETAILER DOOR GROWTH

Helio provides you with an offline retailer door growth trend so you can see The Honest Kitchen's retail presence growth over time. Request access to unlock this data.

Request a Demo

The Honest Kitchen ONLINE TRAFFIC

The Honest Kitchen SOCIAL MEDIA FOLLOWING

The Honest Kitchen COMPETITORS

The Honest Kitchen REVIEWS

Helio is Trusted by Top CPG Leaders

Request a Demo

Get trend intelligence that helps you build, grow, and invest in the brands of tomorrow — today.